Job ID R-479438 Date posted November 12, 2023

VP Global Platform Leader, Molecular Diagnostics (MDx)

Job Description Summary

Job Description

We are the makers of possible

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a makerof possible with us.

Our vision for VP Global Platform Leader, Molecular Diagnostics (MDx) at BD

The VP, Global Platform Leader, Molecular Diagnostics (MDx) will lead, coach, and engage a global team to achieve strong customer and business outcomes for BD. They will be responsible for setting the strategic direction for the platform and executing globally across functions and regional business teams.  They are accountable for the global performance of the platform against strategic and annual operating plan commitments. 

Key responsibilities include:

Strategy & Investment

  • Develops and implements the winning strategy, starting with the customer, to achieve short and long term platform objectives.

  •  Sets direction for platform and product line marketing strategies and execution to advance the platform to win in the marketplace.

  • Supports the development of global competitive strategy –a deep understanding of the competition and how BD can / should win against them.

  • Works closely across the regional matrix to understand local customer trends and competitive actions, drive optimal execution of global strategies and programs.

  • Engages with external partners and industry ecosystem participants to ensure connection to opportunities and broader BD engagement in the space

Business performance management

  • Lead overall Platform delivery of revenue and gross profit targets, making tradeoffs across product lines, regions, etc.

  • Collaborate with the Diagnostics business unit and beyond on target setting, KDG reviews, and initiative delivery

Innovation & portfolio management

  • Working collaboratively, establishes and drives the platform’s innovation strategy.  Starts with a deep understanding of customer needs and trends as well as the competitive landscape.  Business leadership for prioritizing and driving new product development activities and ensuring product launch success.

  • Oversees and leads end-to-end product lifecycle across product lines and overall portfolio health; makes decisions to enter / exit / change investment strategy with support from the Business Unit

  • Embeds a strong customer centric focus into portfolio and resource decisions.


  • Guides product line marketers; partners with regions to facilitate development and deployment of integrated marketing campaigns across product lines

  • Leads global new product development launch strategies

  • Supports regional success by developing product superiority evidence and tools to demonstrate portfolio and product value.

Production, distribution, quality management

  • Prioritizes and drives accountability for cross functional activities that enable the platform to achieve desired outcomes, including a high focus on operational success.

  • Develops and leads the Platform team’s worldwide manufacturing/supply chain needs jointly with Operations and in setting short-term and long-term manufacturing strategy and capacity planning.

Culture & Talent

  • Coaches, mentors and develops team members, invests in succession candidates, establishes and drives high performance standards for team. 

  • Leads talent acquisition within the Platform and designs org structure; identifies new capabilities to invest in

  • Serves as an influential member of the Diagnostic Systems Worldwide Leadership Team – partnering with other members to help advance the total Business Unit.  Ensures alignment of the Molecular Diagnostics Platform strategic objectives to the overall BU’s strategic imperatives.

  • Accomplishes all of the above in a highly compliant manner – consistent with BD policies and procedures

Experience and Requirements:

  • Bachelor’s degree required, MBA preferred with a concentration in marketing or strategy.

  • 10 + years of business experience, including at least 5 years in marketing, new product commercialization, product marketing or strategic planning

  • Domain experience in molecular diagnostics, microbiology / virology diagnostics and laboratory diagnostics preferred.

  • Demonstrated success in the following areas:

    • Building and leading a strong team, mentoring and developing talents.

    • Leading and supporting cross-functional teams; driving collaboration to achieve desired results.

    • Driving programs and initiatives from start to finish.  Strong drive and accountability.

    • Producing and delivering high quality presentations to senior / executive management

  • Ability to travel up to 25% (domestic & international)

Click on Apply if this sounds like you!

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.

You will learn and work alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time. And through the organization’s investment in BD University, you will continually level up your tech skills and expertise.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.

To learn more about BD visit

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

Primary Work Location

USA MD - Sparks - 7 Loveton Circle

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"Purpose driven company where associates work every day to make healthcare better. A lot of great initiatives going on to make BD the best MedTech company in the world."
Anonymous, Franklin Lakes, NJ

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