Job ID R-491433 Date posted May 15, 2024

EMEA Strategic Marketing Coordinator

Job Description Summary

As a member of the EMEA Strategic Marketing team, the Strategic Marketing Coordinator is responsible for supporting the EMEA BDX Strategic Marketing Team in delivering the BDX agenda and key imperatives. It is an exciting opportunity for someone who already knows and understands the principles of Marketing and Communications and already has their sleeves rolled up, ready to go!

This is a perfect role for a self-motivated person who has a ton of ideas, loves to iterate, and experiment, and can execute fast independently. The successful candidate will have an opportunity to assist the team on a variety of stimulating activities spanning from upstream and downstream marketing to internal and external communication activities related to our newly awarded BD Signature Programmes and regional brand positioning “Committed to sustainable healthcare”.

Job Description

We are the makers of possible

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Why join us?

A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.

Become a maker of possible with us!

Main responsibilities will include:

Supporting BD Way of Marketing execution

  • Support in building training calendar together with the BDWoM Admin
  • Coordinate, upload, and configure participants and trainers list in Interactive platform.
  • Create breakout groups in Learning platform/Teams, and support breakout sessions during live training when applicable.
  • Confirm and track (run Intrepid reports) participants engagement per week until training completion.
  • Email communications – live training event invitations, weekly expectation reminders/top scorers, emails.
  • Administration of initial, midpoint and final training survey in Forms.
  • Manage interactive platform trouble shooting during kickoff and training weeks.
  • Coordinate F2F logistics when this channel is enabled.

Handling the approval process of marketing assets for BDX Strategic Marketing EMEA

  • Handle the copy approval process from claims and collateral creation and submission, to review and approval of collateral, and release of approved material to support the execution of the Omnichannel Operating model for BDX Strategic Marketing
  • Handle multiple simultaneous workstreams to support the regional team and supporting the translation and country approval where needed.
  • Work in close collaboration with the marketing team on the campaign material and handle the end-to-end approval process of collateral.
  • Liaise and manage team members across with Marketing, Medical, Legal, and Regulatory to ensure the marketing material is accurate, compliant, consistent, and delivered on time.
  • Expand the claims library, maintaining, and updating approved material and uploading it to the relevant platforms.
  • Ensuring that all assets adhere to our policies.

Supporting employee engagement and internal communications activities

  • Nurture and further develop the BDX Strategic Marketing Maxwell page to share customer voice, key highlights from BDX strategic marketing regional and country teams to strengthen communication, celebrate accomplishments and facilitate best-practice exchange.
  • Support employee engagement activities for Signature Programmes and Brand
  • Support organisation and management of employee engagement events (offline or online)
  • Support management and delivery of Signature Programmes and brand training activities across countries, business units and functions.
  • Create, handle and update distribution lists

Supporting external communications activities

  • Support customer engagement activities for Signature Programmes and Brand
  • Support organisation and management of customer engagement events including logistics and admin (i.e billing, invoicing, cost centers management, supplier set-up, etc.)
  • Create and handle the BDX EMEA strategic marketing Showpad channel.

Supporting administration and logistics when needed

  • Support internal and external BDX meeting organization (i.e emailing to participants, catering, meeting room, taxis and hotel reservations, billing, invoicing, cost centers management, etc.)
  • Prepare/Send out Agendas, coordinate logistic, compile, and distribute required documents and presentations.
  • Support organisation and management of customer engagement events including logistics and admin

About you

  • Minimum of 2 years’ experience of working in a large matrix organization
  • Bachelor’s degree
  • Fluent in English, verbal and written
  • Understanding of sales and business acumen is a plus
  • Computer literacy with a good knowledge of the Microsoft Office Suite.
  • Experience with, Veeva Vault and Showpad platforms is a plus
  • Experience handling copy-approval process, policies and regulatory requirements for marketing is a plus
  • Project management, ability to manage multiple continuous workstreams with tight deadlines supported by project management systems

Click on apply if this sounds like you!

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

To learn more about BD visit:

Primary Work Location

POL Warsaw - ul. Osmanska

Additional Locations

POL Wroclaw - Legnicka

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