Job Description Summary
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Excited to grow your career?
The Marketing Manager, US Professional Services role is accountable for the achievement of key marketing goals for the Services product line. The role strengthens our service organization’s ability to advance value-added products and programs that increase the market impact of our offerings. They provide leadership for service offerings to ensure market/customer focused projects deliver growth while meeting customer expectations.
This role defines and/or influences the development and drives the execution of functional or product line plans through a deep understanding of target markets and products. The position has significant impact across multiple functions and levels of the service organizations, including platform and regional leadership. The role will lead US regional service marketing initiatives and will represent service marketing as a member of key platform development core teams, helping deliver new offerings and infuse service marketing at all levels of the business. The Service Marketing Manager demonstrates marketing expertise through specific skills and knowledge including service and technical product development & management, marketing planning, pricing and financial forecasting.
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Responsibilities
Accountable for delivery of customer-driven service offerings and value messaging for the US region
Responsible for driving commitment and alignment with stakeholders across the Life Sciences US region organizations for selected projects. Collaborates with Global Service Marketing teams and leverages informal influence to drive execution, gain alignment, and secure additional investment as needed
Owns the US region Service product roadmap, commercialization strategy, and launch management of Service Products, including service offerings, digital services and remote connectivity
Functions as Marketing and program leader for US service product launch plans
Deliver data-driven segmentation to create appropriate offers for right markets and platforms
Maintain relationships with senior leaders across service and platform organizations in order to drive Service Product prioritization
Build and leverage market knowledge through customer and industry engagement; collaborate with clients and internal stakeholders on product requirements and client expectations for service-connected solutions
Lead the strategy for the design and development of advanced machine learning models that support Service Products and execute marketing strategy based on these efforts
Leverage significant marketing, commercialization, data science, and software development/technology expertise to deliver new, value-driven service product offerings
Qualifications
Education
Bachelor’s Degree or equivalent in Marketing, Management, Communications, Business Administration or related technical field
Experience and Knowledge
Minimum of 5 years experiences in product management, communications, technical function or marketing management for a medical technology company; project management experience is a plus
Experience in and understanding of Capital Service agreements, Warranty and Field Service programs
Strong understanding of the Life Sciences marketplace and competitive environment
Demonstrated experience working in a diverse, global team environment, including planning, collaboration, problem solving, conflict resolution and consensus building skills
Proficiency in product lifecycle management, budgeting, market research and development of business plans for service and technical products and offerings
Strategic planning, budgeting, market research, messaging and positioning of service and technical products and offerings
Experience in market-driven product/process development and/or improvements
Proficient in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects)
Abilities
Ability to balance detailed service and technical needs with high level organizational business goals
Excellent interpersonal, oral, written and platform communication skills
Demonstrated experience in managing and prioritizing multiple tasks in a condensed time frame
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD visit https://bd.com/careers
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.
Required Skills
Optional Skills
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Primary Work Location
USA MD - Sparks - 7 Loveton CircleAdditional Locations
USA CA - San Diego (IDS), USA IL - Vernon Hills, USA NJ - Franklin LakesWork Shift
At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.
Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.
Salary Range Information
99 600,00 $ - 164 300,00 $ USD AnnualRecommend
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"Purpose driven company where associates work every day to make healthcare better. A lot of great initiatives going on to make BD the best MedTech company in the world."
Anonymous, Franklin Lakes, NJ