Job Description Summary

Reporting to the Sr. Marketing Manager PAD Europe, you will lead strategic and tactical marketing initiatives for BD’s PAD portfolio, a broad range of life-enhancing technologies with exciting innovations in the pipeline. You will partner with country marketing and sales teams to shape market development strategies, strengthen clinical leadership and ensure the successful execution of go-to-market programs across Europe.

This role offers the opportunity to make a real impact on patients’ lives while developing your career in an organisation that values curiosity, collaboration and continuous learning.

Job Description

We are the makers of possible

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Why join us?

“BD is proud to be certified as a Top Employer 2025 in United Kingdom, reflecting our commitment to creating an exceptional working environment”

A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.

Become a maker of possible with us!

Main responsibilities will include:

• Drive growth and performance: Own revenue and unit targets for the PAD portfolio across Europe through focused, data-driven strategies and consistent execution.

• Shape the market: Develop and implement country-specific strategies that position BD PAD as the partner of choice for physicians and healthcare systems.

• Foster collaboration: Work closely with Sales, Medical Affairs, Market Access, Market Development and Regulatory teams to ensure aligned and impactful initiatives.

• Engage with KOLs and HCPs: Strengthen relationships with existing key opinion leaders and identify new clinical partners in collaboration with country teams.

• Lead engagement initiatives: Support physician engagement programs, workshops and Centers of Excellence to keep BD at the forefront of clinical education and innovation.

• Execute with excellence: Design and implement marketing campaigns, advisory boards and major congress activities that deliver measurable impact.

• Empower local success: Provide tools, content and strategic direction to help local teams customise plans, accelerate adoption and reach business goals.

• Launch and manage lifecycle: Ensure launch readiness for new products and seamless coordination from regional to local execution.

• Translate insights into action: Analyse market data, trends and competitive intelligence to identify opportunities and guide portfolio strategy.

• Continuously improve: Test new ideas, evaluate performance and refine marketing programs to maximize impact and ROI.

About you:

• Bachelor’s degree in Business, Marketing or related field.

• 5+ years of experience in product or marketing management within the healthcare or MedTech industry.

• Demonstrated success in multi-country product launches and portfolio management.

• Familiarity with European healthcare systems and decision-making processes.

• Experience working with KOLs, clinical education teams and commercial organisations.

• Excellent presentation, negotiation and stakeholder management skills.

• Proven ability to turn business goals into actionable marketing strategies with measurable outcomes.

• Experience in both upstream and downstream marketing, ideally within medical devices or healthcare technology.

• Strong analytical mindset and a passion for making data-driven decisions.

• Collaborative leadership style, able to influence across a matrix organisation.

• Customer-centric approach with deep understanding of healthcare market dynamics and stakeholder needs.

• Growth mindset and curiosity to explore new approaches, learn fast and improve continuously.

• Willingness to travel up to 50% across the region.

The Salary Range Information: £70,000 - £75,000 + bonus

Click on apply if this sounds like you!

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

Becton, Dickinson and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

To learn more about BD visit: https://bd.com/careers

Required Skills

Optional Skills

.

Primary Work Location

GBR Winnersh - Eskdale Road

Additional Locations

BEL Erembodegem - Dorp 86, ESP San Agustin del Guadalix, ITA Milano - Via Enrico Cialdini

Work Shift

At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.

Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. 

The salary or hourly rate offered to a successful candidate is determined by their experience, education, and skills, as well as the labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location.

Salary Range Information

£57,400.00 - £87,550.00 GBP Annual