Global Marketing Co-Op, Vial & Central Solutions

In-Office, Durham, NC

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Job ID: R-554134
Category: Marketing
Location: Durham, Carolina do Norte

Construa uma carreira em marketing onde estratégia, criatividade e impacto comercial se conectam

Na BD, profissionais de Marketing moldam como as soluções em saúde são compreendidas, adotadas e valorizadas. Você traduzirá inovação de ponta em resultado tagível, trabalhando com marcas, portfólios e mercados para impulsionar crescimento, fortalecer o engajamento com clientes e oferecer melhores resultados para pacientes.

Seja sua experiência em digital, gestão de produtos, desenvolvimento de negócios, comunicação ou marketing comercial, a BD oferece os recursos e a autonomia para construir ideias que entregam resultados, e oportunidades de avanço na carreira. Ao se juntar a uma das maiores empresas globais de tecnologia médica, você moldará soluções que influenciam sistemas de saúde em todo o mundo.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

About the role:

Reporting to the Associate Director, Upstream Marketing, this individual will play an important role in supporting the development of marketing collateral, launch readiness activities, competitive intelligence, and various strategic initiatives across the Vial & Central Solutions portfolio. This position will partner closely with the Product Managers, Downstream Marketing, Commercial Operations, Regulatory, Medical, Legal, and cross-functional teams to help drive timely execution of strategic marketing initiatives.

Key Responsibilities:

Marketing Content & Commercialization Support

Support development and maintenance of marketing collateral, sales tools, customer-facing materials, and launch packets across the Vial and Central Solutions portfolio.
Assist with coordinating launch readiness activities and creation of launch packets for new product introductions & portfolio updates.
Partner with Product Managers to support commercialization planning & launch execution activities.

Ad Prom Process Ownership

Manage marketing content review and approval workflows through VeevaVault, routing through legal, medical, & regulatory review processes.
Track approvals, revisions & project timelines to ensure timely completion of marketing deliverables. Maintain appropriate documentation & support compliance with Ad Prom policies and promotional review requirements, including claims traceability matrix across Vial & Central Solutions product lines.
Collaborate with stakeholders to resolve feedback and facilitate efficient content approvals.

Market Research & Competitive Intelligence

Monitor industry trends, customer needs & emerging technologies, synthesizing findings into actionable summaries for Vial & Central Solutions upstream marketing team.
Conduct competitive landscape assessments to support portfolio planning, commercialization activities, and strategic initiatives & maintain up-to-date competitive intelligence resources & tools.
Support development and maintenance of competitive intelligence resources and market landscape assessments.
Assist with gathering and synthesizing Voice of Customer (VOC) insights from customer interactions, conferences, and market research activities.
Help maintain competitive intelligence resources and reporting tools.

Project Coordination & Cross-Functional Support

Support strategic initiatives across the Vial and Central Solutions portfolios, including business reviews, presentations, internal communications, customer engagement activities, conferences, and special projects.
Coordinate project deliverables, timelines, and stakeholder communication across multiple cross-functional teams, helping ensure on-time execution of key marketing initiatives.
Partner closely with Product Managers, Downstream Marketing, Sales, Regulatory, Medical Affairs, Legal, Quality, and other stakeholders to support business objectives and drive effective collaboration.

About you:

You are a master's student who is seeking exposure to product marketing, commercialization, market analysis, and healthcare technology innovation within a fast-paced, collaborative environment.

Required Education and Experience:

Must be pursuing or nearing completion of a Master's degree or MBA.
Strong organizational skills with the ability to manage multiple projects & deadlines simultaneously with various stakeholders
Strong attention to detail and ability to work collaboratively in a fast-paced, high-growth matrixed organization.
Ability to work independently with strong problem-solving skills and self-motivated
Excellent written & verbal communication skills
Aspires to future roles in Marketing or Product Management
Proficiency with Microsoft Office Suite: Outlook, Word, Excel, PowerPoint, Teams

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visithttps://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills

Primary Work Location

USA NC - Durham - Roche Drive

Additional Locations

Work Shift

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Perfil de Sucesso

O que diferencia profissionais de Marketing bem-sucedidos? Você provavelmente se destacará em Marketing na BD se demonstrar:

Orientaçãoa resultados
Proatividade
Estratégia
Colaboração
Criatividade
Adaptabilidade

Pronto(a) para gerar impacto?

Na BD, marketing é uma peça importante para o crescimento. Este é um ambiente para profissionais de marketing que buscam influência e responsabilidade. Você trabalhará em forte colaboração com vendas, P&D e lideranças para dar vida às estratégias, utilizando dados sólidos, marcas confiáveis e a liberdade de inovar com propósito.

Veja como o trabalho da BD gera um impacto real e humano na vida de um paciente, exatamente o tipo de narrativa poderosa que profissionais de marketing da BD amplificam todos os dias.

Um ambiente de trabalho feito para as pessoa

"Eu tinha ouvido coisas boas sobre a BD e a cultura da empresa. Quando conversei com o recrutador, eu queria garantir que a conversa fosse tanto sobre se a BD era uma boa escolha para mim quanto sobre eu ser uma boa escolha para a empresa. Eu realmente não consigo expressar o quanto a cultura da BD é incrível. "

Jessica Pryor

Gerente Sênior, Marketing HealthSight – San Diego, CA, Estados Unidos
"Na BD, sou incentivado a permanecer curioso, buscar feedback e abraçar a inovação. Esta cultura me motiva a sair da minha zona de conforto e entregar resultados significativos. O que realmente diferencia a BD é como perspectivas diversas não são apenas bem-vindas, mas celebradas, levando a soluções mais inovadoras e um senso mais forte de união. Aqui, desafiar o status quo anda de mãos dadas com respeito mútuo e apoio ao crescimento uns dos outros."

Fathul Munir Darosa

Gerente de Produto – Jacarta, Indonésia
"Existem tantas oportunidades aqui. Não tem a possibilidade de ficar sem áreas para apoiar, educar nossos clientes e ajudar a melhorar o cuidado ao paciente na BD. Além do meu próprio crescimento, vi muitos colegas avançarem na organização com oportunidades adicionais. Não há um dia em que eu não seja desafiada aqui."

Shannon Hillyer

Diretora Sênior, Soluções Globais para Clientes
"Na BD, nossa cultura de aprendizado contínuo e mentalidade de crescimento nos capacita a prosperar em nossas funções. Por meio de desenvolvimento contínuo e colaboração interfuncional, aprimoramos nossas habilidades e expertise em produtos, impulsionando inovação e excelência operacional. Ao abraçar adaptabilidade e responsabilidade, amplificamos nosso impacto, entregando valor excepcional tanto dentro da organização quanto aos clientes que atendemos, impulsionando a excelência em soluções de saúde."

Inn Yuan Lai

Gerente de Produto em Specimen Management (SM)– Singapura, Sudeste Asiático