Job Description Summary

The Product Manager will develop the strategic and tactical initiatives for a key product and/or market segment on a global basis. Prepare three-year strategic plans for a product and/or market segment and annual Marketing tactical plans projecting the direction and growth of the market, sales revenues, product lines, expenses, and profit and loss. Demonstrates leadership within the Marketing department, takes an active role in day-to-day operations, and plays a lead role in the product development activity for product and/or market segment responsibility. 

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

BD Interventional (BDI) focus on leading innovation and life-enhancing devices in the field of surgical, endovascular, urological and critical care interventions aiming at advancing the treatment of high burden diseases and enabling surgical and interventional procedures.

Peripheral Intervention
Our Peripheral Intervention (PI) business unit offers a comprehensive range of medical products, devices and services for the treatment of peripheral arterial and venous disease, cancer detection, and end-stage renal disease and maintenance.

Position Summary:   
The Product Manager will develop the strategic and tactical initiatives for a key product and/or market segment on a global basis. Prepare three-year strategic plans for a product and/or market segment and annual Marketing tactical plans projecting the direction and growth of the market, sales revenues, product lines, expenses, and profit and loss. Demonstrates leadership within the Marketing department, takes an active role in day-to-day operations, and plays a lead role in the product development activity for product and/or market segment responsibility. 

Essential / Key Job Responsibilities:

• Build relationships with and know key customers/distributors and field sales personnel 

• Take an active role on product development teams as leader or key participant.

• Communicate with domestic sales force and global marketing entities (directly and through international marketing).

• Identify and communicate market trends to division management and cross-functional team 

• Develop and implement comprehensive product marketing plans including strategic and technical components in order to meet revenue and margin targets.

• Forecast market size and sales volume

• Budget administration (promotional and expense). 

• Profit and loss responsibility for product line.

• Identify and develop marketing programs, sales tools and promotions. 

• Prepare strategic plans for product and/or market segment.

• Recommend product line modifications, extensions, new products and product deletions

Requirements: 

• Bachelor's degree in a relevant field

• Minimum of five years of experience in sales, marketing, or an equivalent role in the healthcare or a comparable industry

• Proficient in computer applications

• Excellent communication and interpersonal skills

• Able to accommodate up to 30% travel

Preferred Qualifications: 

• Minimum of one year of sales experience

• MBA or equivalent advanced degree (preferred but not required)

• Prior experience in healthcare communications, education, and promotions

Education and/or Experience: 

• A bachelor's degree from an accredited institution is required for this position.

This job description is intended as a summary of the primary responsibilities of and qualifications for this position. The job description is not intended as inclusive of all duties an individual in this position might be asked to perform or of all qualifications that may be required either now or in the future.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

Required Skills

Optional Skills

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Primary Work Location

USA AZ - Tempe Headquarters

Additional Locations

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