Job Description Summary

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Marketing Manager for Advanced Peripherals and DIVA

We are in need of a dedicated Marketing Manager to spearhead growth in our Advanced Peripherals and DIVA Solutions portfolio, managing product brands like AccuCath and PowerGlide in the US region.

The Marketing Manager will develop and implement new commercial strategy in customer segments, execute tactical initiatives, and play a key role in the creation of financial expectations. This individual will assume an active role in the day-to-day operations to drive business growth including but not limited to salesforce enablement needs, portfolio value messaging/positioning, marketing communication strategies, supply/demand requirements and product lifecycle management.

Responsibilities

• Develop and implement annual and strategic marketing plans to ensure flawless execution.

• Collaborate closely with a significant sales force to promote expansion and improve customer engagement.

• Manage financial performance, aligning business expectations to annual central initiatives.

• Partner with Supply Chain/Operations to accurately forecast monthly product demand.

• Collaborate with other U.S. marketers to develop coordinated marketing plans and campaigns.

• Work with Global Portfolio marketers and other cross-functional teams (including R&D, Clinical, Medical Affairs) to ensure the development and execution of comprehensive marketing and product strategies.

• Display strategic marketing acumen with the ability to conduct detailed market assessments and drive clear, strategic recommendations.

• Support overall business objectives and drive continuous improvement.

• Perform other duties as assigned to contribute to the success of the team.

Qualifications

• Bachelor’s degree required; MBA preferred.

• 5+ years of experience in product or marketing management within the MedTech or healthcare industry required; experience in Vascular Access preferred.

• Proven success in launching and managing medical devices in the U.S. market.

• Strong understanding of clinical workflows and healthcare provider needs.

• Outstanding communication, project management, and analytical skills.

• Willingness to travel up to 20% to achieve our strategic goals.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

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At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.

Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.

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