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Manager, Pricing Strategy & Governance

In-Office, Franklin Lakes, NJ

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Job ID
R-555578
Category
Marketing
Location
Franklin Lakes, New Jersey

Build a marketing career where strategy, creativity and commercial impact converge

At BD, Marketing professionals shape how healthcare solutions are understood, adopted and trusted. You'll translate cutting-edge innovation into clear value – working across brands, portfolios and markets to drive growth, strengthen customer engagement and support better patient outcomes.

Whether your background is in digital, product management, business development, communications or commercial marketing, BD offers the scale, resources and autonomy to build ideas that perform – and a career that continues to move forward. By joining one of the largest global medical technology companies, you'll shape solutions that influence healthcare systems worldwide.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description


About the role:

The Manager, Pricing Strategy & Governance will lead pricing strategy, governance, and analytics for the United States Specimen Management (US SM) team.  This individual will have a key role in building, launching, and maintaining foundational pricing processes and tools to streamline and improve the US SM team’s pricing decision-making and reporting.



This role is part of the US SM Commercial Insights & Operations (CIO) team and will report to the Senior Director, Commercial Insights & Operations.


Key Responsibilities:


  • Pricing Governance & Reporting:  Build, launch, and manage pricing governance processes and tools, including a management approval matrix (MAM) for pricing decisions, exception request workflow, and standardized financial models/templates for evaluating pricing decisions like rebates or discounts.  Track and report key pricing performance metrics, including price/volume performance, profitability, average selling prices, portfolio mix, discount/rebate effectiveness, exception request impact, etc.  Partner closely with the Sr. Director of CIO, Global Pricing, and Finance on these deliverables.
  • Pricing Strategy & Forecasting:  In close partnership with the US SM Strategic Accounts and US SM Product Marketing teams, assess and recommend short- and long-term pricing strategies across customer segments and product portfolios.  Identify, evaluate and quantify opportunities to improve gross profit through pricing.  Forecast price change for financial projections.
  • Price Setting:  Lead annual list price and distributor acquisition price setting.  In partnership with Product Marketing, develop product pricing corridors including target, floor, and list prices and create SKU-level brand and price ladders rooted in value-based pricing.
  • Competitive Pricing Intelligence:   In partnership with the broader CIO team, develop and maintain competitor a SKU-level price and volume database for monitoring and reporting market dynamics and to inform pricing recommendations.
  • Offer Development Support & Analytics:  Partner with the Strategic Accounts to build contracting approaches that balance customer needs, competitive positioning, and financial objectives.  Partner with U.S. Revenue Operations and other stakeholders to model data-driven and accurate offer analyses and recommendations for contract renewals, RFPs, mid-cycle pricing decisions, etc.
  • Pricing Market Research:  Lead or support pricing-focused market research to evaluate willingness to pay, price sensitivity, value drivers, and competitive positioning.
  • Continuous Improvement:  Drive efficiency, automation, and analytical rigor in pricing processes while maintaining data integrity and quality.  Explore opportunities to apply advanced analytics, machine learning, and artificial intelligence, where appropriate.
  • Cross-Functional Collaboration:  Partner with US and Global SM Marketing, US CIO, Global Pricing, Strategic Accounts, Finance, Sales, US Revenue Operations, Supply Chain, other business units, etc., to align pricing practices, share best practices, and enable consistent execution.



Other responsibilities include:

While this role will primarily be focused on pricing, this individual may also be asked to support broader market insights and analytics.

  • Market & Competitive Intelligence:  Support market and competitive intelligence scanning, assess emerging industry trends, and communicate implications for pricing and commercial strategy.
  • Commercial Insights & Analytics:  Lead assigned commercial and market analyses using internal (financial, end customer, sales funnel activity, supply chain, etc.) and external data sources (market size, share, etc.).



About you:

A successful candidate will combine pricing and financial acumen, analytical rigor, and strong cross-functional collaboration to help US SM make data-driven pricing decisions that deliver value for customers while helping US SM to achieve its financial targets.


Minimum Education and Experience

  • Bachelor’s degree in Business, Marketing, Finance, Economics, or a related field.
  • At least 5 years of professional experience, including at least 3 years in pricing, marketing, offer development, contracting, finance, strategic planning, health economics, or a related role.
  • Strong business acumen and understanding of financial and economic metrics, including price-volume performance and price elasticity.
  • Strong quantitative and qualitative problem-solving skills, with a demonstrated ability to manage and analyze large data sets and combine them with customer insights to support decision-making.
  • Excellent communication, presentation, listening, and stakeholder management skills, including the ability to influence without authority and support senior-level decision-making.
  • Excellent organizational and project management skills, attention to detail, and commitment to accuracy.
  • Comfort operating in ambiguity and making recommendations with incomplete information.
  • Ability to synthesize complex data and translate findings into clear, actionable insights for diverse stakeholders.
  • Ability to partner effectively across functions and with teams that have varying levels of pricing knowledge.
  • Strong proficiency with Microsoft Excel, PowerPoint, Word, and Outlook.

Preferred Qualifications:

  • Master’s degree, preferably a Master of Business Analytics (MBA) or related advanced degree.
  • Experience in the medical technology / devices or pharmaceutical industry.
  • Understanding of the United States healthcare market, including industry trends, customer dynamics, pricing practices, and legal or compliance considerations.
  • Experience with pricing-focused primary market research methodologies, such as conjoint analysis, discrete choice modeling, Gabor-Granger pricing evaluation, or Van Westendorp price sensitivity analysis.
  • Experience with analytical modeling and data visualization tools, particularly Microsoft Power BI.
  • Experience using large third-party data sets, such as Clarivate, IQVIA, etc.
  • Experience with Salesforce.com or similar customer relationship management (CRM) systems.
  • Experience with Conga/Apttus or similar Configure, Price, Quote (CPQ) and Contract Lifecycle Management (CLM) solutions.
  • Experience with Vistex or other pricing execution and rebate management solutions.

Location and Travel

This role is located in Franklin Lakes, NJ.

Occasional travel (up to 15%).


At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

At BD, we are committed to supporting our associates’ well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role: 

  • Annual Bonus 
  • Potential Discretionary LTI Bonus
  • Potential reimbursement of vehicle use/mileage 
  • Potential reimbursement of phone use 

Health and Well-being Benefits

  • Medical coverage 
  • Health Savings Accounts 
  • Flexible Spending Accounts 
  • Dental coverage 
  • Vision coverage 
  • Hospital Care Insurance 
  • Critical Illness Insurance 
  • Accidental Injury Insurance 
  • Life and AD&D insurance 
  • Short-term disability coverage 
  • Long-term disability insurance 
  • Long-term care with life insurance 

Other Well-being Resources

  • Anxiety management program 
  • Wellness incentives 
  • Sleep improvement program 
  • Diabetes management program 
  • Virtual physical therapy 
  • Emotional/mental health support programs 
  • Weight management programs 
  • Gastrointestinal health program 
  • Substance use management program 
  • Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit 

Retirement and Financial Well-being

  • BD 401(k) Plan 
  • BD Deferred Compensation and Restoration Plan 
  • 529 College Savings Plan 
  • Financial counseling 
  • Baxter Credit Union (BCU) 
  • Daily Pay 
  • College financial aid and application guidance 

Life Balance Programs

  • Paid time off (PTO), including all required State leaves 
  • Educational assistance/tuition reimbursement 
  • MetLife Legal Plan 
  • Group auto and home insurance 
  • Pet insurance 
  • Commuter benefits 
  • Discounts on products and services 
  • Academic Achievement Scholarship 
  • Service Recognition Awards 
  • Employer matching donation 
  • Workplace accommodations 

Other Life Balance Programs

  • Adoption assistance 
  • Backup day care and eldercare 
  • Support for neurodivergent adults, children, and caregivers 
  • Caregiving assistance for elderly and special needs individuals 
  • Employee Assistance Program (EAP) 
  • Paid Parental Leave 
  • Support for fertility, birthing, postpartum, and age-related hormonal changes 

Leave Programs

  • Bereavement leaves 
  • Military leave 
  • Personal leave 
  • Family and Medical Leave (FML) 
  • Jury and Witness Duty Leave 

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visit https://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills

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Primary Work Location

USA NJ - Franklin Lakes

Additional Locations

Work Shift

At BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."

Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.

Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly rate offered is determined by the role's specific requirements, including any applicable step rate pay system at the work location. Salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.

Salary Range Information

$120,300.00 - $192,400.00 USD Annual
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Success Profile

What sets successful Marketing professionals apart? You're likely to thrive in Marketing at BD if you are:

  • Results driven
  • Self-starter
  • Strategic
  • Collaborative
  • Imaginative
  • Adaptable

Ready to make an impact?

At BD, marketing is a growth engine. This is an environment for marketers who want influence and accountability. You'll partner closely with sales, R&D and leadership to bring strategies to life, supported by strong data, trusted brands and the freedom to innovate with purpose.

Watch how BD's work makes a real, human impact on a patient's life — exactly the type of powerful narrative BD marketers amplify every day.

Hear from Our Associates

  • "I had heard good things about BD and the culture within. When I met with the recruiter, I wanted to make sure the conversation was as much about whether BD was a good fit for me as it was about me being a good fit for the company. I truly cannot say enough about how awesome the BD culture is."

  • "At BD, I'm empowered to stay curious, seek feedback, and embrace innovation. This culture motivates me to step beyond my comfort zone and deliver meaningful results. What truly sets BD apart is how diverse perspectives are not only welcomed but celebrated—leading to more innovative solutions and a stronger sense of unity. Here, challenging the status quo goes hand-in-hand with mutual respect and support for each other's growth."

  • "There are so many opportunities here. We are not likely to run out of areas to support and educate our customers and help improve patient care at BD. In addition to my own growth, I've seen a lot of co-workers move through the organization with additional opportunities. There is never a day that I am not challenged here."

  • "At BD, our culture of continuous learning and growth mindset empowers us to thrive in our roles. Through ongoing development and cross-functional collaboration, we enhance our skills and product expertise—driving innovation and operational excellence. By embracing adaptability and accountability, we amplify our impact, delivering exceptional value both within the organization and the customers we serve, advancing excellence in healthcare solutions."

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