Marketing Specialist CEE (full-time)
Job Description Summary
Join our team INTEGRATED DIAGNOSTICS SOLUTIONS - By aligning and simplifying our work, our Integrated Diagnostic Solutions (IDS) business unit aims to drive growth and innovation around everything from integrated specimen management to diagnostic solutions.Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Why join us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.
Become a maker of possible with us!
About the role
Coordination and monitoring of marketing/sales activities according to the marketing plan and market needs including the launch of new IDS products & solutions for CEE markets.
Preparation of key market & sales data overviews: creating and monitoring competitor database, actively using Power BI for regular updates, Microsoft Excel.
Analysis of IDS market segments per market/product news on the market.
Ownership of competition excellence knowledge for the team & distributor partners.
Creating leads through SFDC campaigns including lead qualification and follow-up.
Organization & Coordination of distributor learning conference and local (CEE) events
Independent creation of local advertising material, such as flyers, brochures, price lists and product catalogs, in coordination with the product management team, respecting the corporate identity.
Monitoring of promotion expenses.
Ensuring compliance of all events and their documentation and use of Interactions Hub as per BD policies.
Working closely with sales, application/clinical specialists, European MarCom functions and marketing functions of other BD business units.
Creation of online marketing campaigns for IDS solutions.
About you
3-5 years of professional experience in a comparable position
Very good analytical skills and paying attention to details, professional Microsoft Excel knowledge
Industry and product knowledge would be an asset
Strong presentation and communication skills for daily communication with distributors and end users
Very good PC (MS Office package) skills
Nice to have Sales force knowledge
Experience with graphic materials creation/preparation
Click on apply if this sounds like you!
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit: https://bd.com/careers
Primary Work Location
CZE Prague - Becton Dickinson Czechia, s.r.o.Additional Locations
Work Shift
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