Job ID R-487146 Date posted March 20, 2024

Manager, Global Marketing (Hybrid)

Job Description Summary

Job Description

We are the makers of possible.

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.

This position will be responsible for global marketing strategy and planning for Pyxis pharmacy workflow solutions, specifically our IV workflow solutions. You will partner closely with region marketing teams and product development teams to ensure strong execution of product launches, and strategic product placement and promotion, to achieve planned growth and profitability.

Key responsibilities will include:

  • Launch planning and execution for internally developed and partner products, including development of launch readiness assets as needed

  • Conduct customer segmentation analysis, value offer development, and identify needs/opportunities to generate and communicate new evidence to drive adoption in target segments

  • Responsible for strategic and tactical go-to-market plans, including product level positioning and messaging to be used by sales and marketing within the regions

  • Provide knowledge and expertise across the full marketing mix, including advertising, direct marketing, digital, tradeshows, public relations, scientific communications, and other communications channels

  • Develop key opinion leader relationships and advocacy through evidence-based communication and education

  • Responsible for Lifecycle management and EOL planning for assigned products

  • Implement key stage-gate (GPDS) governance activities with adherence to BD Way of Marketing standard methodologies

  • Able to understand and communicate complex workflows, developing and demonstrating strong product and market knowledge, specifically related to medication management in hospitals

  • Demonstrate strong social skills related to establishing and maintaining relationships with customers and key influencers to ensure that marketing decisions are customer focused 

About you - To be successful in this role, you require:

  • Minimum 5 years in marketing and/or product/solution management with validated excellence in commercial strategy and launch planning required

  • Minimum bachelor's degree required, Marketing/Business or Technical Field; MBA preferred 

  • Healthcare automation experience and hospital pharmacy experience desired

  • Experience with marketing software applications and integrated workflow experience desired

  • Experience in highly matrixed environments, able to work with cross-functional teams and to lead teams beyond your direct span of control

  • Strong organizational, leadership and interpersonal skills  

  • Experience working across international geographies with success in incorporating diverse collaborator feedback preferred

  • Outstanding written and verbal presentation skills.

  • Personal characteristics: data-driven, collaborative, curious, diligent, critical thinker, hardworking, customer-focused 

  • Able to understand and communicate complex workflows, developing and demonstrating strong product and market knowledge, specifically related to medication management in hospitals

  • Validated strong social skills related to establishing and maintaining relationships with customers and key influencers to ensure that marketing decisions are customer focused 


Hybrid role at BD office in San Diego, CA or Lakewood, CO

Skill Bridge:

This role is considering all qualified candidates, including transitioning service members. The BD SkillBridge Fellowship Program provides opportunities for transitioning service members to gain valuable civilian work experience through individual Fellowships during their last 6 months of service, for up to 180 days. 

SkillBridge participants are not eligible for compensation or benefits from BD, as they continue to receive military compensation and benefits as active-duty service members.  After successful completion of the program, there may be an opportunity to be considered for a full-time position, depending on business needs.  

SkillBridge Requirement: 

  • Must meet all Department of Defense SkillBridge Eligibility requirements and be approved to participate in the SkillBridge program with your military installation command. 


Up to 25% travel required. Entry to hospitals and other medical facilities is required. Many facilities have instituted vendor credentialing policies which require vendors to meet defined training, background check and proof of immunization requirements as a condition of entry. Associates entering these facilities are required to abide by these credentialing requirements.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status. 


Primary Work Location

USA CA - San Diego Bldg A&B

Additional Locations

USA CO - Lakewood

Work Shift

At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture.  We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.

Salary ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary offered to a successful candidate is based on experience, education, skills, and actual work location. Salary ranges may vary for Field-based and Remote roles.

Salary Range Information

107 500,00 $ - 177 300,00 $

Working in

San Diego

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Working in

San Diego

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"Purpose driven company where associates work every day to make healthcare better. A lot of great initiatives going on to make BD the best MedTech company in the world."
Anonymous, Franklin Lakes, NJ

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