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Area Sales Manager

Field, Kolkata, West Bengal

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Job ID: R-535518
Category: Sales
Location: Kolkata, India
Region: APAC

As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.

Job Description

Key Responsibilities

Sales & Business Development: Achieve revenue and growth targets for BD Biosciences portfolio (flow cytometers, reagents, Software’s and accessories). Develop and execute territory business plans to maximize market penetration. Identify new opportunities in clinical, research, and biopharma segments.
Customer Engagement: Build and maintain strong relationships with clinicians, researchers, and procurement teams. Understand customer workflows and provide consultative solutions.
Capital Equipment & Tender Management: Drive capital equipment sales through proactive funnel development. Manage tender processes.
Market Intelligence & Reporting: Track competitor activities and market trends to identify growth opportunities. Maintain accurate data in CRM tools (SFDC) and ensure timely reporting. Provide monthly funnel updates and forecast accuracy.
Cross-functional Collaboration: Work closely with application specialists, service teams, and marketing for customer-centric solutions. Coordinate with distributors for order execution and inventory management and track the progress on monthly basis.
Key Performance Indicators (KPIs)
Achievement of sales targets and instrument funnel growth.
Timely tender participation and closure.
Customer satisfaction and retention.
Compliance with reporting and process timelines.
Required Skills
Consumable Sales, Customer Engagement, Market Penetration, Sales Objectives
Optional Skills
Capital Equipment Sales, Complex Sales, Customer Satisfaction, Relationship Building, Sales

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visithttps://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills