Senior Manager, Content Creation – Technology & Intelligence
Remote, Multiple Locations
- Job ID
- R-548087
- Category
- Sales Support
- Location
- Multiple Locations
We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Description
Position Summary
The newly formed Global Sales Operations & Effectiveness organization is leading the transformation of sales capabilities, positioning BD to become the strongest commercial organization in MedTech.
The Senior Manager, Content Creation – Technology & Intelligence reporting into the Director of Global Sales Content Creation, will co-create the strategy, design, and execution of learning experiences that enable sellers to effectivelyleverageBD’s commercial technology ecosystem and data insights.This role is accountable for translating complex tools, systems, and analytics into simple, intuitive, and actionable guidance embedded in the flow of work.
This leader ensures that technology and intelligence are not treated as standalone capabilities but are fully integrated into how sellersoperate, driving adoption,improvingdecision-making, andacceleratingproductivity. By aligning closely with Commercial Technology, Sales Intelligence, and Sales Process teams, this role plays a critical part in enabling consistent, high-quality execution and delivering measurable commercial outcomes.
Key Responsibilities
Learning Design, Development, & Delivery
Serve as the global subject matter expert on how sellersleveragetechnology and data-driven insights to drive effective selling behaviors at scale.
Architect and deliver end-to-end learning journeys that enable sellers to effectively use the commercial technology ecosystem (e.g., CRM, analytics, AI tools) across the full selling lifecycle.
Establish global content standards and governance, ensuring consistency across regions and business units while enabling targeted local adaptation.
Translate complex systems, tools, and data intosimple, intuitive, field-ready guidance embedded in the flow of work.
Integrate salesmethodology, commercial processes, and enabling technologies intopractical experiences that drive adoption, usage, and real-time decision making.
Leverage modern modalities (AI-enabled learning, simulations, interactive tools) to reinforcedigital selling capabilities and system adoption.
Act as theenterprise integrator across Global Sales Process, Commercial Technology, Sales Intelligence, HR, and Regional/BU Enablement teams, ensuring alignment and activation.
Partner closely with Global Technology and Sales Intelligence teams to translate product capabilities and data insights into actionable seller behaviors and workflows.
Measurement, Evaluation, & Continuous Improvement
Translate enterprise instructional design standards into simple, actionable, system-enabled guidance that drives application and adoption, not just awareness.
Shift the organization from trainingcompletion ofmetrics to technology adoption, usage, and performance outcomes.
Define and track success metrics (e.g., tool adoption rates, active usage, pipeline quality, forecasting accuracy, deal velocity) andlink learning directly to commercial performance.
Identifyadoption gaps andoptimizeenablement strategies to increase systemutilizationand reduce friction in theseller'sworkflow.
Optimizethe global learning ecosystem by streamlining content,eliminatingredundancy, and simplifying how sellers engage with tools and insights.
Continuously improve content based onusage data, field feedback, and evolving technology capabilities.
Operate with a mindset ofownership, speed, and enterprise rigor, enabling rapid iteration and scalable impact.
Stakeholder Partnership & Adoption
Build and sustain strong, trust-based partnerships across Global Sales Process, Commercial Technology, Sales Intelligence, HR, and Regional/BU Enablement teams to ensure alignment on priorities, tools, and delivery.
Act as a strategic advisor to sales, technology, and intelligence leadership, embedding tools and insights into daily selling execution, not standalone training.
Drive enterprise-wide adoption of commercial technology and data capabilities, ensuring tools arefullyutilizedand embedded in seller workflows.
Lead cross-functional alignment on how technology and insights support “what good looks like” in selling behaviors, creating consistency in execution across the organization.
Partner with regional and BU leaders to balance global standardization with local relevance, ensuring solutions are both scalable and practical.
Leadchange management and adoption strategiesfor new tools and capabilities, proactively addressing resistance and accelerating uptake.
Establish feedback loops with field teams toidentifyadoption barriers, usability issues, and opportunities for simplification.
Influence senior stakeholders to prioritize technology and intelligence initiatives that drive measurable business impact, using data and insights to inform decisions.
Preferred Requirements
Proven experience in sales enablement, training, field coaching, or commercial excellence within healthcare or B2B environments.
Proven experience in business/commercial roles, sales, business development, or cross-functional commercial initiatives in a matrix environment.
Strong understanding of CRM systems (e.g.,Salesforce), sales methodologies, and adult learning principles.
Results and growth-focused mindset with strong judgment, accountability, and decision-making abilities.
Change management and innovation attitude and ability to build and sustain collaborative relationships.
Project management experience preferred
Qualifications
Bachelor’s degreerequired
3-5 years of experience in sales enablement, sales capability, instructional design, or commercial roles within complex, global organizations (MedTech, Life Sciences, Technology, or similarly regulated industries preferred).
Ability to influence without authority and communicate at an executive level to translate complexity into clear, actionable learning solutions.
Advancedproficiencywith Articulate Storyline, Camtasia, Captivate, and Microsoft Word/Excel/PowerPoint; strong familiarity with other authoring tools
Experience developing eLearning modules, documentation, presentations, and training materialsmaintainedin an LMS
Veeva Vault experience preferred
Leadership & Personal Attributes
Commercially grounded, people-first leader with strong business acumen.
Curious, innovative, and comfortable pushing boundaries while navigating governance and risk.
Trusted partner who can both collaborate and constructively challenge.
Data-driven decision maker with the ability to translate insights into action.
Clear, concise communicator with strong executive presence.
High integrity, learning agility, and resilience in a fast-changing environment
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit https://bd.com/careers.
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Required Skills
Optional Skills
.
Primary Work Location
USA NJ - Franklin LakesAdditional Locations
Work Shift
At BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."
Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.
Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly rate offered is determined by the role's specific requirements, including any applicable step rate pay system at the work location. Salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.
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