Job Description Summary

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Position Summary:
The Manager, Commercial Innovation & Launch Excellence plays a critical role in supporting global new product development (NPD) programs by driving commercial rigor, launch excellence, and portfolio management from early innovation through post‑launch execution.

This individual will drive successful product launches by ensuring they are well‑governed, market‑ready, and scalable. Partnering closely with Product Managers and Regional Marketing teams, they will function as the commercial center of excellence—enhancing consistency, accelerating speed to market, and strengthening execution across global launches. They will also build and maintain a robust, prioritized product innovation pipeline that supports the core business.

Essential / Key Job Responsibilities:

• Lead launch readiness activities for both new product innovation and the introduction of existing products into new markets or regions, ensuring alignment across Marketing, Sales, Supply Chain, Regulatory, Medical, and Operations.

• Drive launch cadence management, milestone tracking, and risk identification across multiple concurrent programs.

• Coordinate commercial readiness inputs for phase‑gate, launch readiness, and post‑launch reviews.

• Ensure consistent application of launch excellence frameworks, tools, and KPIs across regions.

• Support post‑launch performance monitoring and transition into lifecycle management.

• Develop, maintain, and continuously improve the core product innovation funnel, from early concept through commercialization. Partnering with Product Management, R&D, and Leadership to:

  • Prioritize initiatives based on market trends, competitive dynamics, internal capabilities, strategic fit, value creation, and execution readiness.

  • Support portfolio sequencing, resourcing, and investment decisions.

• Build financial market models—including market opportunity models and revenue forecasts

• Enable structured portfolio reviews using market insights, financial assumptions/market models, and risk assessments.

• Track portfolio health and progress to support leadership visibility and decision making.

Requirements:

• Bachelor’s degree required (Business, Marketing, Life Sciences, Engineering, or related field).

• MBA or advanced degree preferred.

• 3–5 years in global marketing, commercialization, launch excellence, or commercial operations.

• Experience supporting new product launches and development at global/regional levels.

• Experience in market modeling, forecasting, and analytics.

• Knowledge of Oncology portfolio preferred (Vascular Access and biopsy experience a plus).

• Able to travel globally (~25%).

Key Skills and Competencies:

• Commercial Excellence & Launch Readiness: Strong understanding of go to market fundamentals and launch execution.

• Analytical & Strategic Thinking: Ability to synthesize complex inputs into clear, decision ready recommendations.

• Influence Without Authority: Proven ability to lead through collaboration in matrix organizations.

• Program & Portfolio Management: Strong organizational skills across multiple initiatives.

• Communication: Clear, concise written and verbal communication with senior stakeholders.

• Continuous Improvement Mindset: Ability to identify gaps and drive scalable solutions.

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

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